Got an idea? Let's find out if it sells.
Describe a business, product, app or service. Your analyst asks what it needs to know, sizes up demand, competitors and margins, runs the numbers, and scores the idea out of 100. Keep chatting to test pivots and new prices.
Example scorecard
63
/ 100
Promising
Mobile coffee cart serving office parks in Austin
business · medium confidence
Market demand 30%7/10
Office parks with no on-site café create a captive morning rush.
Monetization 25%6/10
Around $5 drinks at roughly 70% gross margin, but sales stop at weekends.
Competition 15%5/10
Drive-thru chains nearby. Being on-site is the edge.
Feasibility 15%7/10
A $15k budget covers a used cart, an espresso machine and permits.
Timing 15%6/10
Hybrid work means busy Tuesdays to Thursdays and quiet Mondays and Fridays.
- Ask 3 property managers for a 2-week trial spot
- Pre-sell a 10-drink punch card